A face to face (F2F) sales meeting is still and always will be the most important function which you undertake in your sales development.
Some people today champion the idea that with all of the facilities available online you do not need to make any visits to your customers, you can do it all via e-mails, website sales cart, social media etc.
In some cases this is true.
I have been looking for a specific book on WordPress, the platform on which this blog is based and ended up purchasing it via the web from a well know major supplier (you probably all know the one I mean), but that was not before I had visited a number of bookshops to source it, but no one had it in stock.
In this case I knew exactly what I needed, and it was convenient.
However the question I pose is, do your customers always know exactly what they want and as I have mentioned before people still buy from people. Continue reading →
This is a question I was asked recently, which is an emotive subject. with some people loving it & and others hating it.
From a personal point of view, sales cold calling is a very inefficient use of your time.
That is not saying it does not work.
Why do some major companies spend a lot of money, on a cold calling, campaigns?
We have all received at one time or another calls on double gazing etc and if it did not work why are they continuing with it.
However this must be put in context. These companies are spending a lot of money for a telesales company to carry out the work for them. They just take the leads to follow up. Continue reading →